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Home  > Programmes > Diploma Programmes > Diploma in Marketing
Diploma in Marketing
International Students

Approval Code KPT/JPS (N/342/4/0121) (PA 4494)
Classification Diploma
Course Mode Full Time
Course Duration 2 Years
Course Location Damansara Utama
Intakes January, May and September

This programme provides students with fundamental broad-based knowledge, both academic and vacational of the complexities of businesses in the marketplace. This programme is designed in accordance with the BTEC Higher National Diploma that emphasises the practical appplication of skills desired by the marketing industry.

The UCSI Advantage
  • This programme is designed in compliance with the BTEC Higher National Diploma (HND) qualification. You will be exposed to the same standards, assessment and quality assurance as an HND qualification in the United Kingdom.
  • Upon completion, you will receive a UCSI College Diploma and a Pearson BTEC Higher National Diploma (HND)
  • This is a BTEC National Diploma Level 5 benchmarked programme

Read more about BTEC qualifications
Qualification Requirement
SPM / GEC O-Level 3 credits

Completed relevant certificate programme from recognised institutions
Other equivalent qualification recognised by Malaysian Goverment
Level 1
1) Academic English
2) Basic Practices of Marketing
3) Business Ethics
4) Business Law
5) Business Statistics
6) English for Business
7) Financial Accounting 1
8) Fundamentals of Management
9) Introduction To Business
10)Marketing Event Management
11)Office Applications
12)Product Management

Level 2
1) Advertising & Promotions In Business
2) Business Psychology
3) E-Business Operation
4) Financial Accounting 2
5) Marketing Intelligence
6) Macroeconomics
7) Microeconomics
8) Public Relations
9) Research Project
10)Sales Planning & Operations
11)Service Marketing
12)Working with and leading people
13)Introduction to Finance
14)Internet Marketing
15)Fundamental of Logistic

General Courses (MPU)
1) Bahasa Kebangsaan A
2) Critical Thinking
3) Community Service
4) Malaysian Studies 1/ Communication in Malay 1
  • Marketing Executives
  • Marketing Team Coordinators
  • Product Management
  • Corporate branding
  • Public Relations
  • Sales Executives
  • UCSI University
    UK Universities
    • Anglia Ruskin University
    • Birmingham City University-Birmingham City Business School
    • Cardiff Metropolitan University
    • EThames Graduate School
    • London Metropolitan University
    • University of Bedfordshire
    • University of Central Lancashire
    • University of Greenwich
    • University of Hull
    • University of Lincoln
    • University of Northampton
    • University of Salford
    • University of Wales Trinity St David
    • University of Westminster
    • York St John University

    *List may be updated from time to time. Please visit Pearson BTEC site https://degreecoursefinder.pearson.com/

     
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